As a business, you may feel that you can’t create B2B marketing that’s as ‘fun’ as your B2C content. It’s true that you may need to be more serious about the content you create for the B2B market, but it doesn’t mean that it can’t be compelling. In fact, the […]
Marketing strategy
4 posts
This evening by reading some articles on the Web regarding the kind of reservation and the sales strategy to choose for your hotel or B&B I have thought to a list with the main Internet Distribution Channels (IDS) – I usually prefer and suggest for various reasons… first of all […]
Recent studies on the effectiveness of marketing strategies, have shown that in addition to increasing LOYALTY by at least 30% of its turnover “repeat customers”, carries twice as many new customers as compared to traditional forms of advertising. The advantage is therefore not only the acquisition of new customers, but […]
Where to start when implementing a hotel marketing strategy? How to promote a hotel with the internet moving so rapidly with new developments every day, week and month … Here is a 10 step plan on how to market a hotel. 1 – A Story Worth Telling Your hotel needs […]